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Skalo.

Social media management for businesses

Your social presence, working towards new customers. We manage it.

We manage Facebook and Instagram to help the people you want to reach understand your business’s value. We connect content with advertising, Google and your website when the project calls for it, with Anna as your point of contact.

Anna, your Skalo contact for an initial conversation about your business

AnnaYour point of contact, starting with the first call.

We work remotely
  • Priorities based on your business
  • Day-to-day marketing managed by Skalo
  • A direct point of contact: Anna

From profiles to enquiries

Social media that supports the customer journey.

We start with Facebook and Instagram: what to communicate, to whom and for which objective. Then we assess how people move from content to an enquiry and select other useful work.

The proposal sets out the work and timing. Advertising spend is agreed separately from our fees.

  1. Give content a clear direction

    We study your business, audience and available materials. We define themes, tone and a work plan that makes your offer and reasons to choose you recognisable.

  2. Manage Facebook and Instagram

    We prepare copy and content, organise publishing and deliver the agreed work. You see content in advance; formats, frequency and message handling are clarified in the proposal.

  3. Connect social, advertising and search

    We assess whether paid campaigns or work on Google Business, SEO, GEO and your website would help. Every activity needs a reason in the project; you do not have to buy the whole catalogue.

  4. Make it easy to get in touch

    On your website or landing page, interested visitors should understand what you offer and how to enquire or book. We also agree how to measure enquiries so we can identify improvements.

How we share the work

You know your business. We manage the marketing.

We help you decide where to start and handle the agreed work. Anna is your point of contact for questions, updates and next steps.

Your part

Your goals, business information, materials and the access we need. We agree the initial direction and budget together, then check in when your input is needed.

Our part

Clear recommendations and day-to-day delivery of the agreed work: content, advertising and improvements to your online presence. You see content in advance and receive updates on the work and available data.

Free call with Anna · 30 minutes

Where should you start to reach new customers?

In 30 minutes, we discuss your business, who you want to reach and what you already do online. We help you work out where to focus and what you can hand over to us.

This is an initial conversation based on your situation and the information available. In-depth reviews and delivery work are scoped separately.

  1. Start with your goal

    Tell Anna which customers you want to reach, what you offer and how people find you today. We also pick up on anything you have already shared.

  2. Identify the priorities

    We look at the available material, from your profiles to your website. Where the information supports it, we identify initial priorities and separate observations from assumptions that need checking.

  3. Agree the next step

    It may be a proposal, a closer look at an issue or a piece of information to collect. We explain why and what is needed to move forward.

Choose a time

The call is free. Starting the service is a separate step that we agree on afterwards.

Before we talk

A few useful answers.

Do you only manage social media?

This page starts with Facebook and Instagram management. We can connect it to advertising, Google Business, SEO, GEO and your website when useful for your objective. We select priorities for your situation and define the work in the proposal.

How much work will I need to do?

We start by gathering information, materials and access with you. The time needed depends on what is already available. We then manage the agreed work, involve you in key decisions and show you content in advance. Anna is your point of contact. We work remotely with businesses throughout Italy.

Who provides photos and videos?

We start with the material available and agree what is needed for the work. If new footage or photography is required, we scope it in the proposal. A shoot is not automatically included.

How much does it cost to work with you?

The initial call is free. Any proposal sets out the work, price, timing and length of the commitment. For ad campaigns, our fee is separate from the budget paid to the platforms. Both are agreed before work starts.

How do we know whether the work is helping?

We agree a goal and measures suited to the project, such as the number and quality of enquiries. We use the available data to decide what to improve. New customer numbers and timing also depend on your offer, market, budget and sales process, so they are not guaranteed.

Do I need to book a call to ask a question?

You can ask on WhatsApp or send a request through the form. If you already have an appointment, let us know. You do not need to book another call to add information.

If you prefer to write

Have a question before booking?

Message Anna.

Tell her what you want to achieve for your business or what you would like to clarify. We start with your question and what you are already doing.

Message us on WhatsApp

The link opens a message you can edit before sending.

Can’t find a suitable time?

Leave a request and tell us when it would suit you to talk. We will agree on a time in our reply: the request alone does not book a call.

Leave a request.

Tell us your goal or question and the email address we should reply to. You do not need to book a call.

We will use your details to handle your request as described in our privacy policy. This form does not subscribe you to a newsletter.

Let’s start with your business

Let’s start with the customers you want to reach.

I want to be chosen before my competitors

Free call with Anna · 30 minutes online