Get found. By the AI, too.
Today people search on Google, but more and more they ask ChatGPT, Gemini or Google’s AI. If your business isn’t legible to search engines and AI assistants, you simply don’t get mentioned. SEO and GEO make sure you do.
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If they can’t find you, nothing else counts.
You can have the most beautiful site in the world: if you don’t show up when they search, to those customers you don’t exist.
Invisible in search
If you don’t appear when they search what you offer, to those customers you simply don’t exist.
The AI doesn’t name you
More and more people ask AI for advice. If you’re not legible, it suggests others.
You pay for traffic you could earn
Without SEO foundations you depend only on ads, and every click costs more than it should.
Two ways to get found. Today you need both.
SEO
Getting found when people search on Google. The technical foundations and the content that put you among the results — and high up, not on page eight.
GEO
Getting named when people ask ChatGPT, Gemini, Perplexity or Google’s AI. We make your business legible and quotable by assistants, not just by search engines.
The honest truth: GEO done well is still SEO done well — plus clear, quotable answers. No tricks, no magic formulas.
It all starts with your strategy.
We never jump straight to “doing”. First we understand where you want to go, then we give your business a face and consistency — and only then we build. In this order, always.
Strategy
We start from your goals and decide what your business really needs, in what order and why. It directs everything else.
The starting pointBrand identity
We give your business a recognisable face: tone of voice, values, how you show up. So whoever meets you instantly gets who you are.
Design system
Colours, fonts, visual elements: a coherent system that makes everything we publish recognisable as yours, everywhere.
Ongoing SEO & GEO
With a coherent site and content, we optimise so Google and AI assistants find you, understand you and recommend you.
Visibility that lastsHow we help you grow, every week.
It’s not a one-off touch-up. It’s a system that works like the best SEO expert — but every week, without stopping. Hover over each phase to see it.
↻ The path doesn’t end: every week it restarts from step one, stronger.
We start from where you really are
We look at real Google data — not estimates: what your customers search, where you show up and where you don’t, and who gets chosen instead of you. The honest starting point.
Before offering it to you, we tried it on ourselves.
Skalo started from absolute zero on Google: practically invisible. In a single month, with this very system at work, we went to over 1,800 people seeing us among the results and an average position that climbed from 88th to 10th. We’re not selling you a method read somewhere — we give you the same system that’s growing us.
What we do, concretely
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Solid SEO foundations
Structure, copy and technical details Google understands and rewards.
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Content that answers
Pages and articles that catch what your customers actually search for.
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GEO — AI visibility
We make your business legible and quotable by ChatGPT, Gemini and AI answers.
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Local SEO
To be found by those searching near you, together with your Google profile.
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Speed & mobile
A fast, mobile-perfect site: Google and customers reward it.
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Monitoring
Rankings, traffic and AI mentions tracked, month by month.
Visibility starts from strategy
SEO and GEO work with the site, content and Google Business. We decide together where it pays to push. See the full direction →
Let’s start with your strategy.
Just 30 minutes of your attention. We study your business and come back with a tailored strategy — nothing sold, no promises.